Creative built to earn attention — and ROI. I make digital work that stops thumbs, starts conversations, and nudges people down the funnel.
Digital Ads and Modals: American Banker and External Clients
Even if there’s limited real estate, my words catch the eye — from registration gates to ads for products and services.
Cybersecurity Video for Paid Digital: Flatiron School
When Flatiron School launched its Cybersecurity Analytics course, we rolled out a major paid digital push featuring this video. I wrote the voice-over script, partnered with our videographer on art direction, and helped deliver the highest CTR of any in-house video.
Back to School Campaign:
Flatiron School
Flatiron School’s Back to School campaign tapped into the late-summer mindset, reminding people that it’s never too late to head back to the classroom. Our message: anyone, at any stage of life, can go back to school to change their career—and their future.
